Local Businesses can start with their marketing campaigns by doing keyword research in a number of places.
- Google Keyword tool-Based off of Adwords data so it is not exactly the same as organic.
- Wordtracker-My favorite. I still like this tool for deep keyword intel.
- SEMRush and Spyfu-I like these two for checking out what the competitor is doing. You can discover what other websites are paying for their Adwords. If someone is paying good money month after month for a keyword. It might be something worth investigating. The Adword tool will do it for free. But I like these two better for its display and readability.
However, when you really want to explore your world. It really is worth getting into all the key word permutations available.
Brain Storming Keyword Combinations
In other words type into Google, Real Estate in City , is going to get you unique search engine results than City real estate. So by playing with various combinations we can really develop out a nice keyword list that can help us in more research in the above tools. As well as page building, content building and even blogging.
And good old fashioned SEO will bring all of those pages to life.
Here are links to the above tools:
- http://www.google.com/sktool
- WordTracker: Find the Best Keywords for Your Business and Drive More Traffic to Your Website!
- http://www.spyfu.com
Join the Back Room and you will see how I take a few phrases and turn them into several hundred in a manner of minutes through three easy to copy methods.
