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What I Taught a 16 Year Old How To Write For Conversion and SEO

...and How it will Help Your Content Marketing and SEO! content marketing; learn how to write; What I taught one of my players who was stuck writing an essay. I gave him what a college professor taught me. And then some other nuances that I learned later on down the...

Behind the Curtain of the SEO GURU

Cutting Through the Pervayors of the Shiny Objects SEO Content Create Content for the Person Who Pays You. Google Isn’t Going to Write You a Check. Today, let’s talk about how to create content like an information marketer—and how to move your clients toward actually...

Story Telling is Your Number One Job

story myth content Story telling has recently been a popular topic in my world. As many clients have asked me about it and yours truly was recently interviewed about the power of story by a great story teller You can listen in as we discuss many topics. One of which...

Eventing – The Best Way To Maximize Your Promotions

Eventing for more fun and profit! Thirty Seven years ago  I started a concept that I still use to this day that I coined Eventing. Baby face me sold real estate.  And I was told by the gurus to make your open house an event. Eventing is pouring on the shiny objects so...

News or a Publicity Stunt? Charlie Sheen & Google Exposed

This was originally written on March 06, 2011, the lessons as usual are evergreen and see if you can find multiple examples of these lessons that have jumped into our reality since then. I find content often boring and frankly misleading. Often dis-informing. The fun...

Blog Meme or Virus of the Mind?

  This is about memes. Not the blog meme as we are all used to social posting. Memetics: Chris Garrett: Blog Memes have become synonymous with internet quizzes, surveys, and novelties that people link to and pass around on their blogs, forums and via email,...

Lady Gaga’s Valentine’s Egg

Do remember  Lady Gaga  at her 2011  arrival to the Grammy's? She was birthed from a giant egg!  If you have mentioned Gaga's appearance at least once in delight or in disgust. Gaga wins. And I would bet you have spread the Gaga meme to at least one other person. And...

How to Get Your Book Written and Published DIY or With a Ghost Writer

The best business card in the world is your book. Nothing says credible like your own book. Michael Levin shows you how to easily write and publish your own book. He discusses why to write a book.(His fast answer was do you want your business to make money?)How to lay...

Marketing Your Business With a Force Like Politicians

Bruce  Newman and I discuss the last few elections as well as this one and how knowing what the candidates know to get votes, can get your business votes. Bruce I Newman and I discuss the last few elections and this cycle.  How did Obama take 2012? Why is the...

Correlation is not Causation

So we open with our first SEO Shorts. Bite size fundamental SEO. Stuff not told by the so called guru class. You know those guys that cry "fire" every time Google does an update? So today I discuss your real online competition that you probably never knew you had. And...

Hacking The News For Traffic Using Priming

What Brexit Will Do To Your Business What piggybacking stories can help for your traffic. And the art of the prime. And how to do it skillfully. Original story at Medium 2016 Brexit was a break from the European Union. Many are claiming lower rates and bigger business...

Hijack Big Tech to Propagate Your Agenda

Control the internet, spread your message. Everything is SEO: Adopt a mindset where every online activity is viewed as an opportunity for Search Engine Optimization. Leverage Authority (Parasite SEO): Utilize platforms with high domain authority (like LinkedIn Pulse...

Writing Artfully

One of the most influential teachers I had was at ElCo Jc. Sophomore year during the football season. This little Italian man held my attention and actually got me to look forward to his class. When all I looked forward to was practice. lol. He got my attention...

Fire Your SEO

Google Domination is largely centered around your Google business profile. As you know the Ads, the Map and maybe more, dominate the top of a Google page. How are you supposed to get any of this Google love? To get into the map, you can advertise your way in. Or get...

Free Links

Links are the currency of the web. How to find link opportunities How to measure link value Why links matter to Google Why getting associations from linked pages help move the needle for you Why we need social media amongst other platforms for SEO. 0:02 hey there...

Real Estate Agents Future

We just posted the 2nd expert real estate interview today. Some very mind twisting topics ranging from lowered commissions to comparisions of a Realtor to a Slurpey at 7-11.

Real Estate Listings Comments

Get Your Website Fattened Up On over at the Zip Realty blog they mentioned their new commentary system whereby their viewer can comment on a house. Some of the commentary that the post mentions went as so: “Not a very clean home!  Maybe the realtor should get a dictionary, as he can't...

Real Estate Seo Myths

The 10 Myths about Real Estate SEO PageRank & Metatags are everything A top ten position will solve all your sales problems SEO is metatag manipulation Content is King The engines love blogs more than regular webpages Get ranked for the top 20 most volumnous words and you will be successful If...

Google Pinger

Google Blog I missed this last week. Google has recently added the ability to ping their blog engine. The ping link is http://blogsearch.google.com/ping/RPC2 .

Goofy Google

Goofy Google

I was doing a search yesterday and thought it pretty bad that everyones favorite search engine-Google. Seemed to think that a "Parked Domain" site should be positioned in the top 10 for a competitive search. When I queried the term "Redondo Beach Condos", the number three position was for a site...

Housing Slump Over

Greenspan Declares Better Times Ahead ----------First off let me state blogging rule number one: Do not edit your post in the online editor! Use a local PC editor first then copy and paste. The blog below will be my second post about this. But the first one was lost as I pushed publish, and I...

The Heist

I recently posted about the Heist. A documentary where the host basically brainswashed normal everyday people to Rob a bank. Dave Lakhani of Bold Approach wrote about the show and discusses The Heist was a great example of how persuasion and influence can work when you follow very specific...

Housing Data from the Census

The Government has released their recent data from the Census on Housing. Some good stuff in there for developers to compile for Real Estate sites.

Real Estate Expert Interviews

What would happen if you could get rich information from Realtors just like yourself, that are succeeding online? What if you could get inside information and insights into the way they think, deal, and operate? What if you could see the future of online and offline real estate? That is what we...

Who Is Selling All That Real Estate

Who is selling all that property? With all the doom and gloom out there, did you know that 2006 is on pace to be the third highest transactional year.National Association of Realtors (NAR), 2006 is on pace to be the 3rd best year in history for transaction volume. Despite flat & in some cases...

Website Personality

Ever get the feeling that you website is being used for its rich information and then the buyer or seller contracts with the agent on the street? Even though NAR research shows that 77 % of Americans used the Internet to search for homes in 2005. I wouldn't take that to mean that they bought...

ERA Real Estate Feed Trulia

ERA Real Estate has agreed to feed as a test about 76,000 ERA represented property listings with Trulia Real Estate Search Engine. At what point does the other majors like Remax, C21, Prudential and others use engines like this? And what does it mean for the traditional MLS, and traditional print...

Persuasion & Influence

It has been said that the same strategies of persuasion were used by Hitler that were used by King, Kennedy & Ghandi. But it has also said that you cannot get someone to do something against their will. But you can get someone to will themselves to do something that they would otherwise...

Traffics Dirty Secret

Are you aiding and abetting in a Crime? Sorry to be so dramatic but have you ever thought about what the search engines do as their core business? They provide results because of the content from your website. Have you ever told them that they could do this? Of course not. But just like a crack...

Is Your Email Geting Thru

Report Says 65% of your HTML Email Not "Read"Nightmare looms! A new study conducted by Epsilon says that 65% of e-mail users have encountered image suppression, where e-mail arrives in their inboxes without graphics displayed. E-mail box providers are increasingly blocking HTML in their efforts to...

SEO Training

A big part of our success has been to look outside of the Real Estate Industries' online  hype and find successful online businesses to mimick. Andy Jenkins and Brad Fallon (of Stomper Fame) have released a 2+ hours of case study interviews in 7 different niches. Even a father son team that are #1...

Blogs Explained

Real Estate Blogs The Cyber Society is featuring an interview they did with me on the subject of real estate blogs. The talk goes into detail about how and why to blog. It could have gone much deeper though. A good interview if you are looking for a beginner lesson.

9.11 Part 2

9.11 Part 2

Earlier I mentioned Tony Robbins. Little did I know that I would find this link to a Tony Robbins video. If you are a tad glum over memories of this event. Or if you want some great education then this video will surely satisfy you. I haven't even watched it yet. I wanted to get it on as soon as...

9.11

9.11

First off, I wish all the families of the souls that have passed onto a better place the best that life can give. I also wish to thank the heroes of that tragic day, and this current day, that allow us to be free to opine with our thoughts and beliefs in this the greatest country ever created. It...

Guard Your Mind II

Real Estate Bust? Recent economic numbers after a robust July in the real estate market prompted commentary by David Lereah, NAR’s chief economist. I found the following from a recent NAR reference on a CAR newsletter.(Sorry for all the AR's) “In looking at year-to-year comparisons, the pending...