I have always used other industry data to help lead us in dominating in the real estate and mortgage industry which comprises most of our client websites. By looking at other markets we can take inferences that lead us to understand new opportunities and solidify hunches. A new study conducted by...

A survey commissioned by ING Direct found that three-quarters of respondents had 'very little concern' about the prospective value of their homes, the company said Friday. The survey found that 85 % of homeowners believe that their house increased in value during the last three years. Many of the...

I feel like I just recently posted that there was one agent for every 75 people in California. I even put it into my presentations. "At one time there was an agent on every corner with a website, now there is an agent on every other driveway with three websites or more!". Well, time to pull out...

Do you want to know the right way to blog for real estate? Realtors need to: 1.Stay focused and remember why you are blogging. You are not a journalist. You are a marketer/salesperson. Therefore what you say has no value towards your business unless it yields (preferably) a measurable benefit...

What is everyone else doing? Do the Opposite! We as people, and henceforth realtors and agents tend to be sheep. I think I have even coined us as sheople in an earlier post. What do I mean? Well we often will follow the "wisdom of crowds" without thought of consequence. Instead of finding and then...

Agents get realty websites & real estate blogs. But this agent is using tradional media with a twist. They say sex sells. Well that's as far as I will go on this "family" website. Check it out.

Forbes.com did their annual real estate listings survey to find America's most expensive houses. Even the NAR predicts homes to rise in value by hald of last year: 5.7% compared to 12.7% increase in prices in 2005. So where are the most expensive homes? Florida property is at the top. The French...

Blogging, Websites, lead capture vs open MLs. I can't tell you how many times a day I hear an agent or an "expert" espouse the virtues of the empowered consumer and that it really is a benefit to leave the MLS open VS forcing them to opt-in. The biggest excuse is that the consumer will just...

Is the Good News getting just a little too bubble gummy for you? Well here is some more and then I think I gotta lay off as I am getting a sugar rush. This out of recent economic news: Builders boosted construction spending to an all-time highlast month while consumers opened their wallets wider....

By the end of the decade, Hispanics will buy some 3 million homes, according to former HUD Secretary Henry Cisneros. In fact Cisneros hopes to sell much of those homes thru his company. Can anyone say the "riches are in the niches"? This Hispanics/Latinos are one of the three most underserved real...

Blanche Evan just penned a piece caled  Positive Housing Reports, Consumer Confidence Up I have been attempting to focus on good real estate news of late. Why? because I remember when I was in a down market as an agent, and I can recall that even I got sucked into the recession fever. Everyone it...

More Good Economic News Got my new Business 2.0 Magazine. The subheads read: New Studies say "Everyone's Out Looking"; & The Latest Data Says: "Everyone's Hiring" Back when I was selling houses, the market dropped 30% in value. Over 10% interest was a normal loan rate, and unemployment was...

I recently posted about how it is crucial to be your own cheerleader for your industry. There are plenty of media and on line sites that post about the downside of real estate. In fact, many sites seem almost eagerly waiting for doomsday to occur in the real estate field. I noticed a ton of...

Human behavior is a trip. I just caught a recent Poll that found that 72% of the people found the economy to be unfavorable. This is remarkable considering that home ownership is higher than ever and unemployment is lower than ever. Some other conflicting facts: Minority home ownership is at...

Many of you have never been thru a soft market. I would argue that it is a softer market. Let's face it 15 offers on a listing would not last forever, right? Guard Your Mind! Industry writers are speaking about the slow down as if the bubble has burst. Notice the poison in my words. My sentence is...

Over 60% of Websites Are Not Optimized for Internet Search Engines? I have always found it interesting that for any given topic on Search Marketing, you will find at least two opposing opinons. How does the saying go, "tell a lie enough and eventually its believed". I had to laugh when a...

A study last month by Parks Associates, U.S. Internet adoption will grow only 1 percent -- from 63 percent to 64 percent -- this year. In other words, the Internet isn't really growing any more. DMNews points out that this means a" whole new level of competition. Because while the number of daily...