Google Basing the MLS II
Well it seems that as soon as I posted my mls.google.com story about Google Base, I started seeing similar takes in the real estate industry and elsewhere. Blogs are that way aren't they? Topics often firing off simutaneously. I saw references in Inman News as well as off-real estate blog...
MLS.Google.Com
I have made a central theme of my posts and a foundational basis for my type of marketing real estate online is that the MLS has got to be protected. Why? For one it is your only tangible service that you provide. It is something that the consumer can get its arm around. Thus it has value....
Out Zillowing by Fidelity
Two Major real estate industry players have countered the Zillow phenomenon with their own home evaluation system. For Fidelity National Real Estate Solutions this is kind of a no brainer. Title companies have provided limited registered access to property records for years. NeighborhoodHomeSales...
Suing Google
It isn't new for google to get sued. But there is a California company suing them becuase...get this... The company is suing becuase they got kicked out of google!Google Inc.'s mysterious methods for ranking Web sites came under attack Friday in a lawsuit accusing the online search engine leader...
Thank You For Your Information
As Online Marketers it is crucial to understand that nature of the internet search. By its nature of the internet searcher is to research online and buy offline. Read that again. By its nature of the internet searcher is to research online and buy offline. This is evidenced by recent studies...
Real Estate Websites
Real Estate Website: Empowering or Confusing? Does the proliferation of real estate websites empower or merely confuse the buyer or seller of real estate? How does the fast start of Zillow.com and Trulia.com affect your business?
Google Real Estate Video Ads
Google Adwords has been using more and more Pictures for their famous contextual advertising service. But they also are using video. As shown here in this clip from a newsmax.com article. You literally can play the video within the article without it opening up in another page. Any ideas how to...
Real Estate Commissions
Brad Inman recently told CNNMoney, 'You`re now doing 90 percent of the buy side work yourself....That should reduce the 3 percent of the commission that goes to the buyer`s agent.' It seems to me that there is a real leadership gap in this industry. All the producers are so busy making money they...
Real Estate Branding
I recently came across a request for more information on how to better brand a website. Here is my answer paraphrased. To build a brand first, before you have the ability to capture an abundance of leads and the strategies to follow up on those leads.......is IMHO putting the cart before the...
Blog Death
Download audiofile.mp3Download the mp3 to play on your desktop or ipod. You can left click if you have quicktime and it will play in your browser. Or wait a few seconds for this large file to start playing: Sites Mentioned in this Real Estate Blog podcast www.fastcompany.comReveNews Fast Company...
Why Have a Real Estate Website?
Why have a website? What is the purpose of a website? I have an idea...could it be to get a sale? Work backwards from there and you will always do better than the masses. I podcast on this subject and more with my first real estate marketing podcast. Enjoy 🙂
Our first real estate podcast/audio
We talk about changes that are coming in this our first official podcast. Links Mentioned in the post: http://www.pewinternet.org/ http://consulting.yourinternetagents.com/ MediaPost
Real Estate Auction Online
OMAHA, Neb., March 27 /PRNewswire/ -- What a difference a day makes. In a brief 6 1/2-hour period, on Saturday, March 18th, Proxibid -- theOmaha, Neb.-based firm that provides auction houses with a method forbroadcasting live auctions via the Internet -- of the $24.5 million in sales,Proxibid...
How to be All Things To all People
What is Google? Is it email? Is it an advertising service? Is a classifieds service? Its a search engine you say? Are you sure? In Google's most recent offering to be everything, they are now offering Google Websites, amongst a whole smorgasborgh of digital delights. I predicted long ago that this...
Your Listings Video a Crime?
It was about a year ago at a Carl Galletti Conference in Las Vegas (Carl is an expert direct response marketer), that one of the presenters came onto the pulpit and explained to everyone how that if they use mp3 audio ontheir website, that they are are violating a license and that they owe money...
1st Question
Well, I get questions periodically. I welcome you to ask your question by sending us an email or posting a comment below. And if I chose your question you will get a free link at realtyblogger.com. If it is OK to post your blog and name I will. Just let me know. ----------- Tim, I just started my...
Zillow Overdose
I just found the source for all Zillow, all the time.The guys at Real Town have a whole blog page set up with reader feedback on everything wrong (in their opinion) with Zillow.
Some Thoughts On Persuasion
I experienced some interesting lessons in persuasion personified lately. So I thought I would pass them along to you. The other day my wife tells me that she is going to buy flowers for the two kids teachers. My cheapo-kneejerk reaction was to say, "don't spend more than about $20 each". She...
Real Estate SEO & Traffic
Real Estate SEO: all Traffic is not Created EqualDid you know that your website can rank number 1 for the phrase "Your City Real Estate", and still be a miserable failure? Read on.... So the telemarketer calls you, and you being the internet expert, the conversation goes something like this.....
On Zillow.com
Wow! I have started to comment on this great marketing campaign, but I actually deleted the post yesterday. I didn't want to beat a dead horse. But it is a story that won't die as they eclipse 63 stories on Google news. I was going to go on a rant by asking the questions what is so new about this...