The Power of the Blog
For the second time in 5 months, conservative bloggers have shown that the Power of the Press has morphed into the Power of the Blog. Five months ago, Dan Rather's empire was toppled as Bloggers proved a story on the President was manufactured. Just recently, after nearly two weeks of intensifying...
Realtor Group offer Specialized Loans to Hispanics
Prudential CA/NV/TX Realty has announced a new 103% Loan-To-Value (LTV) loan product designed specifically to meet the needs of Hispanic homebuyers in Northern California. This flexible, affordable loan was developed by The Home Loan Group, a joint venture with Chase Home Finance, and is now being...
Click Fraud Yahoo Google
A new piece to consider by the AP. "
Real estate Publicity and the Superbowl
What does the Superbowl have to do with URL's, Strippers, real estate, and publicity? Hell has to freeze over for me to do a theme park. Or, we have to go there when it is empty. So I had promised the family I would take them to Disney on Superbowl Sunday. As it is a guaranteed no line experience....
Gay Real Estate
Real Estate Agents that cater to the Gay community are tapping into a very loyal and above average-wealthy niche. I recently posted about the spending power of the gay community. As luck would have it I have found even more compelling information about this powerful group. Readers of gay...
Appreciate or Depreciate?
A consortium argued about the state of the real estate market 's sustainability. Reasons for a bubble burst were given such as:the rapid rise "justified by the fundamentals. He compared it to the late-1990s stock market bubble and in the Japanese real estate market in the 1980s before prices they...
RIches in the Niches
In the online marketing community many experts recommend niche marketing where instead of casting a wide net, you drill deep into a market. Target Marketing makes your marketing much easier. In past blogs I have mentioned the Hispanic community as a widely untapped, underserved niche for the real...
The Real Estate Brand
A new report put out by the Kelsey Group says that the the differences of brand and direct are blurred online..Source http://publications.mediapost.com "By 2009, it may be more difficult to distinguish awareness advertising from directional advertising, as digital advertising platforms expand and...
Housing Bubble-licious
News Flash RealtyVille USA-The Real Estate Bubble has burst. Just like it did in 2003 & 2005. wink wink In a book by ex Presidential Economic advisor and now Author and teacher. Paul Zane Pilzer tells the story of President FDR. FDR asked his top economic advisor the prognosis on the economy....
real estate marketing offline in an online world
Email, faxes, websites....We are so obsessed with online, that we forget offline. Offline gestures can be extremely lethal as you competitors duke it out online. In the interest of exploiting low hanging fruit, Let's explore some easy actions to make an impact. The no brainer to me is the humbly...
Persuasion and Real Estate
I am drinking my morning coffee watching the pre-Michael Jackson trial coverage after the gloved one released his opening punch Monday morning in the start of what many say will make the OJ trial look tame. It hit me that there have been, and will continue to be a University level course in...
Blog
Opportunity or Hype? 62% of Americans have never heard of the word "Blog".Businessweek
MSN open for Business
It appears the MSN search engine is out of Beta and it appears the engine is feed is no longer feeding Yahoo data and this is MSN's home grown data. Submit here to get MSNbot to visit your site, but it probably will be better to let it find your inbounds links. Time & Testing will tell.
Video :: Virtual Tours & Real Estate
Virtual Tours for me have always been a bit cartoonish. They have always seemed kind of cool, but never seemed to have much viability as a marketing tool. They always made me dizzy.;-) I will be making my real estate marketing predictions for 2005 in the next few days and one tool that I think...
Real Estate Depression Blues
To the dismay of the doomsdayers, the housing bubble just won't burst. As I have said before, supply and demand is a tough nut to crack as long as interest rates stay favorable. In California, home builders will still fall nearly 40,000 units short of the amount of new housing that is needed to...
Interest Rates are going up
We have been hearing forever how the bubble is going to burst, and interest rates can't stay low forever. In fact, The Wall Street Journal polled 56 economists, and 55 agree: Long-term interest rates will RISE in 2005. Youch! No worries though. As it turns out, http://www.ArborResearch.com has...
Real Estate News Paper Online Advertising
Or:Real Estate MLS gone.. again Inman recently included a piece that alerted me to a new vortal that inlcudes newspapers' property listings. The site is called Homescape.com, a division of Classified Ventures. They have mirrored sites at HomeHunter.com and NewHomeNetwork.com. Why isn't there alarm...
Real Estate MLS gone
According to recent reports by Borrell & Associates, real-estate brokers' and agents' websites are losing online market share of the real estate listings marketplace. They report that certain keyword real-estate searches have recently began to ignore most of the Realtor Websites in the search...
Real Estate MLS
Most Real Estate Board of Realtors seem to look at the MLS as something of a public service. How do I know? Well, I had a conversation today with a very nice gentleman that works for a local MLS Board. Seriously, he was as nice as he is sincere. And he told me they were making the IDX data freely...
Google Search Engine
Lots of Google News: I recently installed Google's Desktop Search. Still not sure of the point. However, lots of Privacy and Security guru's argue it gives Google and others too much access to our behavior. You be the judge. I chose to uninstall for another reason. It was dragging my system...