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Google April Fools

Google April Fools

I have posted about Google being all things to all people as they have danced with being a portal of non-portals. Goodness, they are even going after the MLS. But today, April the 1st, it seems they poke fun at themselves. Or us. In the name of April Fools Day they...
Google April Fools

Google Basing the MLS II

Well it seems that as soon as I posted my mls.google.com story about Google Base, I started seeing similar takes in the real estate industry and elsewhere. Blogs are that way aren’t they? Topics often firing off simutaneously. I saw references in Inman News as...

MLS.Google.Com

I have made a central theme of my posts and a foundational basis for my type of marketing real estate online is that the MLS has got to be protected. Why? For one it is your only tangible service that you provide. It is something that the consumer can get its arm...

Out Zillowing by Fidelity

Two Major real estate industry players have countered the Zillow phenomenon with their own home evaluation system. For Fidelity National Real Estate Solutions this is kind of a no brainer. Title companies have provided limited registered access to property records for...

Suing Google

It isn’t new for google to get sued. But there is a California company suing them becuase…get this… The company is suing becuase they got kicked out of google!Google Inc.’s mysterious methods for ranking Web sites came under attack Friday in a...

Thank You For Your Information

As Online Marketers it is crucial to understand that nature of the internet search. By its nature of the internet searcher is to research online and buy offline. Read that again. By its nature of the internet searcher is to research online and buy offline. This is...