Expand Your Digital Footprint With the SEO Cure that the Big Boys Like to Keep Secret

I was just reminded of an SEO rule today that I am not sure if most people understand. That is that search engines rank pages not websites. Each page that you own is an opportunity at traffic. That is one reason a blog does well if it is updated. The main page changes and you are creating new pages with each new post.

Is checking your Google positions your favorite time killer? Come on be honest, doncha love just typing in "Your City" real estate and reveling in your ultra high position? Well, if that is true then make sure you sign out of your Google account because you are going to probably show higher than when you sign out of Google. The reason is that Google is tracking your visits to your own...

I guess it is all in whose stats you read. This from Coaching Clues Newsletter: The Sky Is Not Falling! They point out that despite the media darling Case-Shiller index, the better indicator of the indices is provided by OFHEO (the Office of Federal Housing Enterprise Oversight), Realogy and NAR. These three organizations seem to validate one another's results. They all have come to...

I recently wrote on the housing crisis. But what I failed to mention was the Realtor Bubble. Like in the State of California where I can literally walk to two blocks and chances are that one of those homes I pass will house a licensee. The current stats in California is 1 in 53 adults in California has a real estate license. Mike Ferry used to joke they hand 'em out at the DMV with...

This in from the Wall Street Journal: Hispanics now account for more than 15% of the U.S. population Hispanics control more disposable income than any other minority group. The figure stands at $860 billion a year and is expected to hit $1.3 trillion by 2012. Between 2000 and 2007, 16 states -- among them West Virginia, Illinois and New Jersey -- saw their white population decline,...

Are your a wannabe blogger, or do you write to find leads? ProBlogger is a blogger now selling something (books). CopyBlogger, Dave Taylor, Life Hacker. These are professional bloggers. It seems the advice that most take for blogging has been from guys and gals that blog professionally. That is terrific resource  when you want to be a professional blogger, selling to one specific...

I visited a friend over the weekend and he asked me what is up with real estate? In fact he posited that, "aren't we at the bottom?" That was interesting that he would think that. I told him that my unscientific reasoning is that: The real estate market got way past rent value There are way too many agents And most importantly credit is too tight My ear out there tells me that the...

David Walker, Comptroller General, (THe U.S. tops Accountant), says that our Country is broke. I know that this is not really about real estate or marketing, but it is in a way as it affects markets, and that affects mortgages. This is an important topic that noone from either side of the aile is talking about this election year. Make them!

Pat alerted us to a new Page Rank update. I really do not pay much attention to the PR bar anymore. At best it is a glimpse into the past about 4 or 5 months. And at worse it is a fabrication. (I tend to go with the latter). Simply put in an ungeek way, Page Rank is the relative importance of your page. In the old days it was hugely responsible for big SERPS in Google. Today, many...