SEO & Digital Marketing Specialists | 310.533.9145
Spider Juice Technologies
Expand Your Digital Footprint With the SEO Cure that the Big Boys Like to Keep Secret
For Twenty Seven years Spider Juice Technologies has served the internet community and local businesses like successful clients in the real estate, dental, aesthetic, cleaning, medical, contracting industries. National sites have also cured their couldn’t reach a million views after contracting with us. And we even consulted on a mortgage leads site that was bought for over a quarter million dollars. Call for your solution in order to fix your limpy digital results.
310 533 9145
SEO Strategy
A web strategy must include SEO. Whiich means Google. But as AI emerges you can count on Google, Bing, and Yahoo emerging with new offerings that may finally sway the search marketing results from platforms other than Google.
SEO Audits
Knowing your metrics is the first step in knowing what and where you can improve. Gap analysis can lead to missed ranking opportunities. Which means lost traffic, which means lost profits.
SEO Analytics-you cannot manage what you cannot measure
Let’s Find Your Most Wanted Traffic
The digital marketing mix may start with Google but it also includes other search engines and platforms like YouTube, TikTok, Instagram, Threads, Pinterest and Facebook. To name a few.
Do you ever get overwhelmed as doing just on of these things can be overwhelming.
And we have not even named the local Google Business Profile or your website!
Do you run and ad? What about your blog? You do have a blog right?
And shall I mention the more esoteric ways to grab contacts?
Like retargeting ads, exit traffic, scraping like audiences for ads. And then there are programmatic advertising that compliments geotargeting / geofencing strategies. And what about follow ups? What about email newsletters, and digital to postcard? It is possible to expand a very wide net that would make the Mad Men of yesteryear envious. Call us to figure out a marketing buffet that makes sense for you and your budget.
Digital Marketing Services
Podcasts and Blogs
Does the Media Influence the Real Estate Market?
So I am driving to my son's football practice last night. I flip the radio dial to KFI for some talk radio in the form of John and Ken. I perfectly time into their 2 minute news alerts with Terry Rae Elmer. What she said so amazed me such that I pulled out my digital recorder to repeat it back so that I got it right. She said, "It looks like the housing market is showing signs of...
Real Estate advertising
Only 4% of Real Estate advertising is going into the internet. This is appalling when 78% of real estate buyers and sellers begin their search online. (NAR). It is even more ironic that CAR has found that the average Internet home buyer looks at six houses and takes only two weeks to purchase, compared to the traditional real estate buyers that look at 15 houses and take seven weeks to...
USP Unique Selling Proposition
The Unique Selling Proposition is an idea first discussed by Rosser Reeves in his 1970 book,"Reality in Advertising". According to Reeves, there are three components in a successful USP: 1. Each ad must make a proposition to the consumer. Each advertisement must say to the reader: "Buy this product, and you will get this specific benefit." So there must be a compelling benefit. 2. The...
Real Estate Profits
I am reading a fascinating book called, "Real Estate Confronts the Future". The book interviews several industry players that give their forecasts. One interviewee John Tuccillo is NAR's Chief Economist. He pointed out that the gross commission on a transaction averages less than $200. This is amazing! Meanwhile, agents pound their Brokers for more when it appears there isn't any more...
Real Estate Commissions are a Dropping
It seems The National Association of Realtors (NAR) has the Department of Justice in a bit of a pickle. NAR, in an effort to support its vast membership's best interests, has given the go ahead for Agencies not to allow Zip Realty to show their listings. In a recent article in Forbes the author writes: The National Association of Realtors, responding to the online threat, plans to put...
Newspapers No, Google Yes
Did you know that Google News reaches more Americans than washingtonpost.com? And that Yahoo News now reaches a larger unique audience in the U.S. than MSNBC. I know I hardly ever read a paper or get my news from the television anymore. It is always several hours behind what you can get instantly online.
Search Affect on Branding
The report, titled "Internet Search Brand Effectiveness Research," studied the impact of search and contextual text ads on an array of brand metrics, including aided brand awareness, unaided brand awareness, brand image association and purchase intent. For the search listing results, when respondents were asked to name a specific leading brand within a tested industry, they were 27%...
Cost Per Lead
I found a terrific resource proving that search is the cheapest cost per lead generator out there. The source from this chart is Piper Jafray While search is shown to be at .45 a lead, direct mail is $9.94. You always have to look at these numbers relative to the other relation. But it is revealing nonetheless. Meanwhile excentric millionaire Mark Cuban, owner of the NBA Team The...
Know your Metrics
Often times I find that my clients don't have a great understanding of their numbers. I try to council him or her into knowing the cost of each lead and sale from their web results. Therefore they can know the true value of our work, and quite frankly, hold us accountable. Unfortunately, my industry tries to point clients to pay attention to metrics that are one small piece of a larger...
Digital Marketing Services
SEO
Search Engine Optimization is optimizing all the most important elements that is important to a search engine. What many miss, is that everything, pages, graphics, videos and more can be indexed by Google and thusly appear in the SERPS (search engine )and/or influence the ranking of pages that it links to or of which it is embeded.
Social Media
Social Media is often misunderstood for its power to influence an audience. If you run a traditional business. Then your social presence will be more as a social proof upon your business than a main incubator of business.
Branding
The most important aspect of getting lifted up by Google is a trusted brand. We repeat that Google loves who it loves loves. Meaning a consistently worded brand citation across multiple platforms give trust signals to Google. While Google loves itself the most. Why its nice to brand a Google Business Profile and YouTube channel.
Free Audit
Start With a Free SEO Audit
Get the prescription to your digital ailements today.
