Vista towards Google
Vista-Definition: view or prospect, especially. one seen through a long, narrow avenue or passage. Microsoft made its move for world domination yesterday. All kidding aside Vista has gotten great reviews for its interface, and bad reviews from geeks. CNET is calling Vista just an expensive...
Guerilla Real Estate or Just Gay Real Estate?
I just read some of the coolest insider information on how a New York Real Estate Pro finds the hottest up and coming neighborhoods at the best prices. She asks a Gay waiter! Yep, read more here as Barbara Corcoran describes her methods.This is in the trenches type of selling prep work that makes...
Free is Free
Reading The Real Estate Tomato turned me to a post over at Active Rain whereby Teresa Boardman ranted about the inane behavior/posts going on at Active Rain. She is big on a new net term called Local Blogging. This is where you as a Realtor post blogs about your market. Put another way it is using...
Size Used to Matter
This is a photo of the starting point of the net. The gentleman there is actually Sergey Brin's father. All he has to do is pull those wires and the net goes black! Actually this is from a 1954 Popular Mechnanics Magazine. This is a rendition of a 2004 household computer as envisioned by the Rand...
Final Take On SEO Myths
This covers the First two sections of the Ten Myths of SEO. Optimization is about Page Rank and isn't about Page Rank. It is about Meta Tags and it is not. It is about density and...you get the picture. The is and isn't is what Search Engine Optimization is. It is scientific in that on a month to...
Business Strategy
Over the holidays I spent my head buried in business planning sessions. One of the problems that most newbies online do is to spend their days chasing opportunity after opportunity. Pay Per Click, SEO, "Stealth Websites", Aggregated Traffic, Buyer and Seller Leads. Social Media, Tagging, Blogging,...
Pain and Pleasure
If you have read my stuff at all you know that I love football. I also love USC Football. Understand that I have some bias as I have had many friends that are tied to the program over the years and currently. However, the reason I am most impressed is that their Head Coach, Pete Caroll is a very...
Real Estate “Drips Not Dripping”
A new study to be released shortly by the Email Experience Council finds that links are missing in 28% of all emails , and many email sland into inboxes without proper rendering images."Our research shows that less than 50% of marketers are creating emails that render appropriately," states the...
Notes from Inman Panel on “Blogging”
Sellsius was kind enough to post a video of the panel on blogging that happened just last week. I dear reader am saving you 18 or so minutes by giving you the "Cliffs notes". BEETBuild brandEngage readerExpert-be a caring expertOoops I missed T, sorry Blogging is about presentation To blog is to...
“Real Estate Press”
The Future of the Press is Online.The real estate press, (at least one of its companies anyway) obviously sees web properties and its distribution base of thousands of Realtors as the future. As reported on Inman: Dominion Enterprises, which publishes a handful of real estate magazines, has...
Page Rank is Moving
Page Rank is updating, so your green bar might shake and rattle a bit over the next few days.
How Blogs Can Get You Press
A consulting client of mine was recently mentioned in an article by the Herald Tribune in Sarasota. Turns out John Allen "spilled the beans" on a local Realtor PR campaign called Time2Buy "CampaignTime2Buy". The effort touts the benefits of owning real estate in the Sarasota and Bradenton areas....
Sold!
I talk to many Realtors throughout the day and they are telling me business is jumping! This seems to be better than my typical real estate market thermometer which is drive down the street and count the sold vs for sale signs on front lawns. 😉 Now I read over at the Contra Costa Times that the...
SEO and Metatags
SEO Myth #3 SEO is all About Metatag Manipulation In the Golden Years of SEO, one aggressive marketer could stuff their keywords into their page and pretty much dominate. Changes in algorithms brought on in the name of relevancy and because of more and more pages, caused the engines to get a bit...
Housing Slump Over
So says the LA TImes: Bubbles Pop Akin to a Slow Leak All of this suggests that the 18-month market correction that followed the four-year housing boom has just about run its course. From a national statistical perspective, we're somewhere near slack tide - but no one's looking for another frothy...
My Favorite Business Book of 2006
I rarely read a book straight thru anymore. Time and commitments force me to "speed read". However, the book I am about to mention was authored by a childhood hero of mine. If you are a guy, and around 40ish+, you might concur. However, maturity and wisdom is what prompts me to recommend what I...
Joe Blogger is Hungry
Richard Nacht recently wrote his response to the Gartner and WSJ predictions of the demise of the blog. I must admit that this post caught my eye. It rang true for me in a way that I do not believe the authors intended. I must say that I do believe that blog death, just like traditional website...
SEO Myth #4
The Continuing Series; Realty Search Engine Optimization Myths:Content is King As in most one liners in SEO, This is a half truth. This post will stay real simple. Other engines mileage will vary, but you can do very well in Google with a Title tag, and good linkage into your site. All the while...
#5 SEO Myth
The Continuing Series; Realty Search Engine Optimization Myths:The engines love blogs more than regular webpages For our discussion Google, Yahoo, and MSN are primarily Search Engines. When we discuss search, we mean the main SERPS. Not Google Blog Search, Yahoo News, or any Image or Video site....
Power of the Blog
Blog Power The influence of the collective conscience of the blog is indisputable. This has been obvious in politics the last few cycles, and I was reminded of blog power just a few minutes ago. I witnessed my favorite College Football Team deflate an otherwise very respectable team called the...