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What I Taught a 16 Year Old How To Write For Conversion and SEO

...and How it will Help Your Content Marketing and SEO! content marketing; learn how to write; What I taught one of my players who was stuck writing an essay. I gave him what a college professor taught me. And then some other nuances that I learned later on down the...

Behind the Curtain of the SEO GURU

Cutting Through the Pervayors of the Shiny Objects SEO Content Create Content for the Person Who Pays You. Google Isn’t Going to Write You a Check. Today, let’s talk about how to create content like an information marketer—and how to move your clients toward actually...

Story Telling is Your Number One Job

story myth content Story telling has recently been a popular topic in my world. As many clients have asked me about it and yours truly was recently interviewed about the power of story by a great story teller You can listen in as we discuss many topics. One of which...

Eventing – The Best Way To Maximize Your Promotions

Eventing for more fun and profit! Thirty Seven years ago  I started a concept that I still use to this day that I coined Eventing. Baby face me sold real estate.  And I was told by the gurus to make your open house an event. Eventing is pouring on the shiny objects so...

News or a Publicity Stunt? Charlie Sheen & Google Exposed

This was originally written on March 06, 2011, the lessons as usual are evergreen and see if you can find multiple examples of these lessons that have jumped into our reality since then. I find content often boring and frankly misleading. Often dis-informing. The fun...

Blog Meme or Virus of the Mind?

  This is about memes. Not the blog meme as we are all used to social posting. Memetics: Chris Garrett: Blog Memes have become synonymous with internet quizzes, surveys, and novelties that people link to and pass around on their blogs, forums and via email,...

Lady Gaga’s Valentine’s Egg

Do remember  Lady Gaga  at her 2011  arrival to the Grammy's? She was birthed from a giant egg!  If you have mentioned Gaga's appearance at least once in delight or in disgust. Gaga wins. And I would bet you have spread the Gaga meme to at least one other person. And...

How to Get Your Book Written and Published DIY or With a Ghost Writer

The best business card in the world is your book. Nothing says credible like your own book. Michael Levin shows you how to easily write and publish your own book. He discusses why to write a book.(His fast answer was do you want your business to make money?)How to lay...

Marketing Your Business With a Force Like Politicians

Bruce  Newman and I discuss the last few elections as well as this one and how knowing what the candidates know to get votes, can get your business votes. Bruce I Newman and I discuss the last few elections and this cycle.  How did Obama take 2012? Why is the...

Correlation is not Causation

So we open with our first SEO Shorts. Bite size fundamental SEO. Stuff not told by the so called guru class. You know those guys that cry "fire" every time Google does an update? So today I discuss your real online competition that you probably never knew you had. And...

Hacking The News For Traffic Using Priming

What Brexit Will Do To Your Business What piggybacking stories can help for your traffic. And the art of the prime. And how to do it skillfully. Original story at Medium 2016 Brexit was a break from the European Union. Many are claiming lower rates and bigger business...

Hijack Big Tech to Propagate Your Agenda

Control the internet, spread your message. Everything is SEO: Adopt a mindset where every online activity is viewed as an opportunity for Search Engine Optimization. Leverage Authority (Parasite SEO): Utilize platforms with high domain authority (like LinkedIn Pulse...

Writing Artfully

One of the most influential teachers I had was at ElCo Jc. Sophomore year during the football season. This little Italian man held my attention and actually got me to look forward to his class. When all I looked forward to was practice. lol. He got my attention...

Fire Your SEO

Google Domination is largely centered around your Google business profile. As you know the Ads, the Map and maybe more, dominate the top of a Google page. How are you supposed to get any of this Google love? To get into the map, you can advertise your way in. Or get...

Free Links

Links are the currency of the web. How to find link opportunities How to measure link value Why links matter to Google Why getting associations from linked pages help move the needle for you Why we need social media amongst other platforms for SEO. 0:02 hey there...
SEO Ranking Factors

SEO Ranking Factors

Search Metrics released a new infographic that lists important trends for ranking in SEO for 2013. Looking at Backlinking, Social Signals, On Page Technical  SEO, and Content Marketing factors as applies to getting higher in the SERPS.

Social Media Prospecting

The internet world is bigger than just Facebook and Twitter. There is a ubiquitous amount of people out there on the web begging for help. This video delves into where to find them on Facebook, but also how to get out of the McDonald's of social media and into where your prospects.

Word Press Bots and Hackers and Bugs Oh My!

Word Press Bots and Hackers and Bugs Oh My!

WordPress (Photo credit: Adriano Gasparri) There is an ongoing major attack on Word Press blogs by the (in my best GWB voice)"Evil Doers" overseas. Not to make light of the severity of this but they are evil. I won't go too much into the background of this attack other than to say it is coming to...

Ranking On Google Places/Maps

Ranking On Google Places/Maps

Google Refrigerator (Photo credit: Aray Chen) Ranking on Google Places is similar to organic SEO in that you need links called citations. Or NAPs. NameAddressCity, State, ZipPhone You will also want to put a geo site map on your site as well as a .kml file. Remember you are ranking your Google...

Local Places Encroaching on Google SERPS

Many local website owners have recently seen their search results get encroached upon by Google Places 7 packs. Realtors, Mortgage pros sites, dentists, doctors and more local based sites have seen Googles preference for local force their organic results down below the Places results. Many believe...

Socialized SEO Presentation to RIAOC

Last Tuesday I went back to my roots. As a Realtor 20+ years ago I would network with Investment Real Estate Brokers for pocket listings. Usually it was for apartment buildings. I was invited back by Michael Stark. And this is a reenactment of the presentation:

Did Your Favorite Super Bowl Ad Win?

Did Your Favorite Super Bowl Ad Win?

Is entertainment marketing?                       Is marketing entertainment?For most of my clients the answer is a resounding no/yes.We need something a little faster. We need a phone call, an optin.A buying compulsion if you will. And paying for something that will not payoff for perhaps years...

My Best Marketing Tactic of 2012

Contacting Old Prospects and Clients Wow Tim, that's it? I know I know. But hear me out.... Contacting old clients but with a twist. Instead of reaching them through my newsletter emails. I contacted them from a personal email. But even better than that, I contacted them as a reply as far back as...

Optimism and Goals for 2013

Optimism and Goals for 2013

  A new Year brings new hope. As entrepreneurs we must have a hope for a better year backed up by targets and a solid plan. So I offer you a curated mash of good predictions for 2013 and setting golas and resolutions for the New Year. Jim Cramer Warren Buffett, Tony Robbins, Sarah Blakely CEO...

Penguin Fix

Penguin Fix

Penguin-fighter (Photo credit: Wikipedia) There are a couple easy fixes that you can do to help you if your site has been bit by the Penguin. And I am guilty too,  so if you look at this site, I repeat a bunch of words in the category links. Hopefully by the time you see this it is fixed. Mr...

Google Penguin Over Optimization Update

Google Penguin Over Optimization Update

Podcast Transcription:   Recent changes in Google. A lot of sites have been decimated off the web, basically off Google, therefore off the web. A lot of things have happened this year, and we're right now in the middle of the eye of the hurricane. We're right in the eye of the storm. And I'm...

Google’s Most Successful Social Network is Not What You might Think

Google’s Most Successful Social Network is Not What You might Think

What is Google's most Important Social Network? Google Buzz? Google Wave? Google Plus? Search Plus your World? Perhaps you are aware of these current networks. But did you know that Google has been into social networks since just about the time they went public. Some of Google's social holdings...

Finally the Truth About Getting Google Traffic Revealed

Finally the Truth About Getting Google Traffic Revealed

Image via Wikipedia This is the story of Google and SEO. Condensed as it may be. One day Google founder to be Larry Page attended Stanford University. He had many choices for his thesis but was most intrigued with the notion that the inter-relational words and links on websites can be similar to...

What Does Google and Facebook Want From You?

What Does Google and Facebook Want From You?

What Google and Facebook share in common? Both exist to do one thing. That is to provide you and I advertising. Not the social media thing and the search engine thing. They  are merely vehicles to gather information. Google and Facebook are tracking us so that they can produce better ads....

Traffic Battle Plan 2012

Traffic Battle Plan 2012

Check out my Traffic Domination Plan for 2012 I announced the war with Google and Facebook over a year ago.Did SEO Just Die Since then many have said that yes SEO is dead. As Google has changed time and time again. Over the next few weeks I will be chronicling some of these deep changes that are...

Video Emails

Video Emails

You have seen them in your email box.This is what I just received in my inbox not too long ago. A Video that you can actually click and it will play. However, of course you find out it will not play in your email. It is only a graphic that looks like a video say from Youtube. So I was recently...

Facebooking for SEO Rankings

Facebooking for SEO Rankings

Image via Wikipedia About a year ago I asked this question. Does Facebook help your SEO? Since then Google and Bing have made some changes. It is well worth a read as it delves into the importance of links in ranking power. Today, links can be defined as more than just a link. It falls under the...

SEO Nugget

SEO Nugget

Image via Wikipedia On flawed SEO logic: remembering simple scientific method helps. So if variables are not isolated it is quite difficult to make an authoritative declaration of causality. Only experience can be declared.Similar to believing that just because there are firetrucks at a fire means...