by Tim O'Keefe | Jul 30, 2007 | HouseBlogger
Video habits are changing online. I have always thought that Video as a mainline medium is a tough sell. From the filming, editing and then uploading. It is a process that requires some technical skill and patience. That being said, according to Pew Internet &...
by Tim O'Keefe | Jul 27, 2007 | HouseBlogger
The web is full of new ways to skin a cat. Despite big promises, in the end the web can only accomplish a couple goals. Build brand or build sales. A sale in your case is a lead because you cannot directly sell a home online. There are plenty of mediums that promise...
by Tim O'Keefe | Jul 26, 2007 | HouseBlogger
Going viral with real estate marketing is tough without seeming gimmicky or cartoonish. However, it does work in many cases. Just ask the founders of Hotmail.I guess, you can argue that the Zillow ap went viral when they launched. Viral Marketing tends to work best in...
by Tim O'Keefe | Jul 26, 2007 | HouseBlogger, Search Engine Optimization
I don’t have the stats to back this up, but there seems to be a correlation of Broadband use and the Clam affect. What is the Clam affect? It is the result of online consumers Clamming Up. They either forge their registration with fake names like Micky Mouse or...
by Tim O'Keefe | Jul 19, 2007 | HouseBlogger
Has this ever happend to you? You are watching your favorite sports team or TV show, or banging out new brillaint posts on your blog, and the phone rings. Hoping that its your loved one, you eagerly answer. “Hello?” This is how it usually happens to...
by Tim O'Keefe | Jul 17, 2007 | HouseBlogger
The notion of built it and they will come has not died. It has just gotten a bit more sophisticated. As web 2.0 has assaulted our senses with audio, video, interactivity, & connectivity, the playing field has only gotten messier. Without a plan, without a...
